In 2024, we joined the global initiative Catalyze with the goal of transforming social norms within households. Through a transformative gender approach, we promoted an equitable distribution of care responsibilities, strengthened women's economic inclusion, and fostered sustainable changes in family dynamics.
Catalyze was implemented in 28 early childhood care centers across 10 departments of Paraguay, in collaboration with Global Infancia, the Fe y Alegría Foundation, and the ALDA Foundation, with technical and financial support from USAID, managed by Palladium International LLC. The initiative combined in-person sessions, digital support, and community activations to promote shared caregiving responsibilities and improve women's livelihoods.
Aplicamos una estrategia integral que incluyó obras de teatro, ferias, actividades deportivas, el uso de WhatsApp Flows y nuestra solución digital IgualdApp. Estas herramientas nos permitieron acompañar de forma continua a cuidadoras y cuidadores, generar espacios de reflexión conjunta y captar percepciones en tiempo real. A lo largo del proceso, trabajamos en la transformación de patrones y normas sociales relacionadas con el uso del tiempo, la toma de decisiones en el hogar y la participación laboral de las mujeres.
With the direct participation of 786 adults and more than 400 children and adolescents reached indirectly, Catalyze reaffirmed our commitment to gender equity, community strengthening, and systems change.