In Strive Mexico, an initiative of the MasterCard Center for Inclusive Growth, we support entrepreneurs to boost their businesses and strengthen their capabilities and skills in the digital environment. We trust in their potential to overcome technological barriers and seize new opportunities that improve their lives and those of their communities.

Through an ecosystem approach based on partnerships with multiple private and public actors (financial institutions, payment aggregators, online sales platforms, business training programs, among others), we will reach a universe of 300,000 Micro and Small Enterprises (MSEs) with support tools that promote digitalization and facilitate the use of financial (and non-financial) products and services that operate through digital channels, enabling them to improve their sales and expand their customer network. Our support recognizes the importance of women-led businesses, which is why we also provide personalized business mentoring through our partner platform, MicroMentor. 

With Strive Mexico, micro and small business owners are transforming their reality, improving their income, and contributing to the economic well-being of their families and communities.